Full rebrand and accompanying assets
Parker Sandford were approached by Time Recruitment to rebrand the business under one identity and to produce supporting branded corporate literature. Time Recruitment wanted to raise their business to business profile and required the new brand identity to represent the multiple specialist recruitment divisions within their organisation.
The brand needed to be versatile, memorable and instantly recognisable whilst representing their reputation for quality and service.
The Parker Sandford team spent time consulting with each department within Time Recruitment in order to gain a full understanding of each specialist division. A 60 page strategic brand guide was produced by Parker Sandford to demonstrate the brands versatility to represent each division.
Following the brand creation, Parker Sandford went on to design and develop full supporting marketing material which included a Company brochure and sector specific mailers.
The next phase of the relationship will see the new brand identity implemented online with a new designed and fully interactive website.
